At SoleD, we believe that the joy of playing a sport should never be limited by the cost of getting started.
Our journey began with a simple question: Why should anyone have to invest in expensive, specialised sports shoes before they even know whether a sport is right for them?
Sports like badminton, table tennis, squash and many others require non-marking shoes to protect indoor court surfaces. But for someone who wants to try a new sport, this often means making an additional investment in specialised footwear before taking their first steps on the court.
For many families, especially those with growing children, this can become a barrier.
We also recognised a larger problem. Every year, parents spend millions on non-marking sports shoes that may end up underutilised when children outgrow them or discontinue the sport. Behind this number lies a bigger concern: the money spent, the equipment left unused, and sometimes, the sporting potential that never gets a chance to flourish.
That is where the idea of SoleD was born.
A Simple Idea. A Bigger Purpose.
What if your comfortable, everyday shoes could be made court-ready, without having to buy another pair of specialised shoes?
Driven by this thought, we developed SoleD — an innovative, clip-on sole solution designed to transform compatible regular footwear into non-marking, court-ready footwear for a range of indoor and racket sports.
Easy to use, convenient to carry and designed with growing feet in mind, SoleD aims to make trying a sport simpler and more affordable. Its flexible design helps accommodate growing feet, offering families a more adaptable alternative to repeatedly investing in specialised footwear.
Our purpose is not just to change how people prepare for a game. It is to change how easily they can begin one.
Making Sports More Accessible to Everyone
We want more children to discover the excitement of their first rally, more women to feel encouraged to step onto the court, and more adults to explore a sport they have always wanted to try.
We want families to have the freedom to experiment, play and discover their interests before committing to expensive performance footwear.
Because the first step towards an active lifestyle should be an invitation, not an expensive decision.
From First Steps to Future Champions
At SoleD, we see every new player as a possibility.
A child trying badminton for the first time could become the next national champion. A casual game of table tennis could uncover extraordinary talent. An opportunity to play could spark a lifelong passion for fitness, friendship and healthy competition.
And that journey could bring pride not just to an individual, but also to their family, their community and our nation.
We cannot promise that every first-time player will become a champion. But we believe every aspiring player deserves the opportunity to discover how far they can go.
Our Vision. Your Game. India's Future.
SoleD is built on a simple belief: make it easier to start, and more people may find a reason to continue.
By helping make court sports more accessible, reducing unnecessary footwear expenditure and encouraging active lifestyles, we hope to open the doors to more players, more possibilities and perhaps, more future champions for India.